The whole diversity of nature

Kitzbühel | issue 52 | Winter 2022

Since its grand opening in spring 2021, the fresh scents of wood have wafted through the 200m2 large TEAM 7 store, and the sensory feel of furniture made of natural wood has stimulated a desire to reach out and touch it. Their surface space has recently been expanded by an additional 74 m² providing even more room for the entire repertoire of nature. “We want to show – visibly and palpably – what living in harmony with nature looks like and unveil the nearly infinite possibilities which custom-made TEAM 7 furniture opens up,” says store director Günther Rieder. Three lovingly appointed ateliers, each with individual flair, now set stylistic statements and bring to full expression the extraordinary spectrum of concepts, ideas and plans which natural wood furniture offers, from kitchen to living/dining areas to bedrooms. For example, one of the ateliers presents its high-tech furnishings couched in elegant English walnut, bearing witness to the sophisticated ways which TEAM 7 blends in functionality. The nearly magical transfigurations of oaken furniture are in the limelight in both the other ateliers.

“Our aim is to turn the living-environment dreams of our customers to reality,” Rieder avers. “To make that come about, we accompany each and every project personally, from initial counsel to 3D planning all the way to delivery and installation.” With natural wood furniture from TEAM 7, nature moves right into your house, transformed into a modern language of shapes and forms, interconnected with smart functioning devices and a deeply sustainable philosophy.